For electricians
Hands in a switchboard, phone ringing in the van. Have a bludge instead.
Bludge answers your number in a natural North American voice, asks the questions you would ask, and either books the job or takes the message. When inquiries arrive through your website, it rings each of them back within seconds.
- Says it's an AI in the first sentence of every call.
- Only calls inside Canadian calling hours, in the lead's own time zone.
Three calls you already know
The same voice handles all three differently.
A call missed at four in the afternoon, with both hands in a board, is missed as thoroughly as one at two in the morning. Bludge answers both the same way, and tells you which one it was.
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An emergency
Half the house has no power
A homeowner, ten past six on a weeknight
- It asks
- It works out how much of the property is affected, whether the safety switch resets, and whether anything is hot or smoking, before it talks about times.
- It does
- The answers go on the job in your own words, so you know what you are driving to before you get in the van.
- It ends
- Booked into the next slot your calendar has open.
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A quote request
A quote for an EV charger
Someone who filled in your website form at lunchtime
- It asks
- Single or three phase, how far the board is from the garage, whether they own the place, and when somebody can be there for a look.
- It does
- It answers what it has been told about your pricing and lead times, and says it does not know rather than guessing when it has not.
- It ends
- A time in your calendar, or a warm lead with the detail already taken.
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After hours
A builder at twenty to ten
A site call, well outside your hours
- It asks
- Name, number, the site, and what has to happen first thing. It does not pretend somebody is about to answer.
- It does
- It tells the caller when you actually open, which is the same window your calling rules use.
- It ends
- An email to you with the message and the transcript before you have put the phone down.
Those are the shapes, not a script. What it says is what you wrote. Listen to a whole call
In your words
You write the questions. A electrician writes these.
You write the greeting and the questions in your own words, or paste your website and let it draft them for you. These are the ones electricians tend to end up with.
It answers from your own notes as well — your call-out fee, your service area, how far ahead you are booked — and when it has not been told, it says so and offers a call back rather than guessing.
What it plugs into
Connected today, and applied for.
We would rather name the state of each one than let a logo imply a connection that is not there.
Connected today
- Calendly Connected with a button in the admin. Live slots, so the time it offers is a time you actually have.
- HubSpot Connected with a button. New contacts come across as they arrive, and the outcome and transcript go back.
- ActiveCampaign Takes an account address and a key. Every new contact becomes a lead and a call.
Applied for, not available yet
- ServiceM8 One of the job systems Australian trades run, and the first integration on our own list. The partner application has not been approved, and it is not available today.
- Tradify Second on the same list, for the same reason. Not available today.
- simPRO Gated behind a partner program, so the approval is the long part rather than the code. Not available today.
What it is measured against
An answering service sold into Canada: US$49 to US$299 a month for 250 to 2,000 minutes.
The bill for having the phone answered, against one job you did not hear about.
The question is not what an AI costs. It is what you already pay to have the phone answered, and what one job is worth against it. We do not publish an average job value for electricians, because we would be making it up: put your own number in, and the arithmetic is yours.
Rosie's advertised plans, gathered 9 September 2026, under published terms covering the United States and Canada. Priced in US dollars by the vendor. The published rate card.
Hear it for yourself
Two ways, neither of which needs your number.
There is no published electrician demo line for Canada yet. Until there is, these two do the same job, and neither shows you another country's number.
Prefer a person? Book a fifteen-minute walkthrough and we will set it up on your own website while you watch.
Not a electrician?
It is the same product underneath.
The three things Bludge is sold as, each in its own words.