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Bludge

Your AI receptionist. More business. Fewer interruptions.

Bludge answers calls, follows up leads and books appointments while you get on with your work.

Bludge says it’s AI on every call. See how the conversation works.

A leaking tap. A visit booked.

Your caller gets help while you finish the job.

Tessa · AI receptionist

Friday at two, booked.

Alex at 14 Park Street, Carlton, has a dripping kitchen tap. A plumber is booked to visit Friday at two.

Try it with your business
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Example calls · AI voices

Example conversation

    Illustrative example. No real calls or bookings are made.

    A good call needs more
    than a good voice.

    A long pause makes a call feel awkward. So does a reply that cuts you off. Bludge is built to listen, prepare its reply and give you room to finish.

    Many callers ask the same things in different ways. Do you cover my area? What does it cost? Can I book a time?

    With Ready Replies, Bludge starts finding an answer while the caller speaks. If the question changes, it changes course. When it needs more time, it can let the caller know while it works on the answer.

    In a US phone test, the median time to start speaking was 0.59 seconds across eight calls. For a new question, the first words may be a brief “mm-hm”.

    See how it works
    A florist listening on a pink telephone

    You help it get ready for the next call.

    When a question needs a new answer, it comes back to you. You can check the draft, change it and approve it. Bludge then has that reply ready for the next caller who needs it.

    You stay in charge of what it learns. A new prepared reply is added only with your approval.

    Your caller knows
    what happens next.

    Book a time.

    Bludge checks your calendar and books a time that suits the caller.

    Jess wants a logo and website; consultation Thursday at 11.

    Get the details.

    You get a short note with who called, what they need and what was agreed.

    Take the calls that need you.

    You choose which calls come through. If no one can answer, Bludge takes a message.

    From the example call above. Illustrative, not a customer’s.

    Give them a next step.
    Before they try
    someone else.

    A caller wants to know if you can help. A useful answer gives them a reason to stay on the line. Bludge uses your details and rules to help them take the next step.

    “Do you fix leaking taps?”

    “Yes. What suburb are you in?”

    Give a useful answer.

    Explain what you do, take the details and offer a next step you can deliver.

    “I just asked for a quote online.”

    “Let’s get a few details about the job.”

    Follow up while it’s fresh.

    Call new leads while their request is still fresh. Bludge follows the consent rules and call hours you set.

    “Do you repair washing machines?”

    “We handle plumbing, but not appliance repairs.”

    Check the fit. Keep the goodwill.

    Check the job, area and timing. Use your approved prices to answer cost questions. Pass unclear requests to your team.

    Example calls. You set the services, questions and booking rules.

    Hear how a call is qualified

    Why a quick reply matters.

    Watch Alex Hormozi’s Hack To Convert More Leads.

    His commentary, not a Bludge endorsement or evidence of our results. Playing loads YouTube.

    Watch on YouTube ↗

    Keep doing what
    needs you.

    You may be on the tools, with a client or serving someone in your shop. Bludge helps the next caller while you finish what you’re doing.

    Let’s talk about your business A business owner taking a coffee break with their dog

    Trades & home services

    Get the job details while you’re getting the job done.

    Professional services

    Stay with your client. Bludge looks after the next one.

    Shops & small teams

    A helpful answer, even when everyone’s busy.

    You decide how
    calls are handled.

    • Books only when your calendar is free.Connected to Google, Outlook, Calendly and more.
    • Puts urgent calls through to you.Or checks with your own AI agent, if you have one. Otherwise it takes a message.
    • Says when it doesn’t know.And keeps the question, so you can approve an answer for next time.

      Real replies from a controlled test with a fictional business, September 2026. Not a customer call.

      Transcript and test details

      Recorded September 24, 2026. We gave Bludge a fictional air-conditioning business, Fern Air, and asked about services, hours and prices. Its replies are joined together; the caller questions are below.

      Caller
      Hi, do you repair split system air conditioners, and what time are you open?
      Bludge
      Yes, we repair split systems. Our hours are Monday to Friday, 8 am to 5 pm.
      Caller
      How much does a repair cost? Can you book me in for tomorrow?
      Bludge
      I do not know the cost of a repair. This is a preview, so I cannot book appointments.

      The recording begins with Bludge identifying itself as AI and naming the fictional business. Synthetic caller audio; no customer call or booking. Playback gaps are removed. One controlled test, not phone-network latency or a customer testimonial.

    • Knows a customer who has rung before.Greets them by name once they’ve confirmed it, and picks up where the last call left off.

    Tell Bludge what you do, what it can say and when it should get you. You can change these rules at any time. See how a call goes

    Questions you
    might have.

    More answers
    Can I keep my business number?

    Usually, through call forwarding. We’ll help check the options with your phone provider.

    Will my customers mind talking to AI?

    Bludge says it’s AI, then gets on with helping. Some callers may still want a person. You choose when it should put them through or take a message. Hear an example, then test it with the questions your customers ask.

    What if my customers hang up when they hear it’s AI?

    Some may. We don’t yet have enough real customer calls to give you a reliable rate. Try it with the questions your callers ask and choose when a person should step in.

    Does it make up answers?

    It uses the details you give it and is told to say when it doesn’t know. AI can make mistakes. Test it before use and keep key decisions with your team. You can review new questions and approve answers for next time.

    What happens in an emergency?

    You set which urgent calls should reach your team. Bludge can skip the usual questions, take the key details and try your chosen numbers. If it spots danger, it gives the safety message set for that case. If no one answers, or it is outside your transfer hours, it takes a message and tells the caller. It does not replace emergency services.

    Will I still know what my customers are asking?

    Yes. You get a short note and a written record of each answered call. You can see what people asked and review questions that need a new answer. See how approving a reply works.

    What does it cost?

    Monthly plans from A$175 a month including GST, with no annual commitment and no charge per booking. See pricing.

    Let the next call
    be for you.

    Meet Bludge on your own phone. Then talk with us about putting it to work.

    Your phone. Our first impression.

    A short AI demo call. No signup needed.

    You'll get one automated call at this number, and nothing else unless you ask.

    Prefer to talk to a person?

    A business owner enjoying her first Bludge call